6 Seeds Consulting Engaged by U.S. Livestock Genetics Export to Support Global Export Strategy Research
Engagement highlights growing demand for AI-powered consumer and stakeholder research in agriculture and agri-food
6 Seeds Consulting has been engaged by U.S. Livestock Genetics Export, Inc. (USLGE) to support strategic research initiatives using the 6 Seeds Synthetic Consumer Research Platform, an advanced AI-powered research approach designed to help agriculture and agri-food organizations make more confident, evidence-informed decisions in global markets.
USLGE is a nonprofit, nationwide trade association representing the international marketing interests of the U.S. dairy, beef, swine, horse, goat, and sheep breeding industries, along with the embryo and semen sectors, livestock exporters, and State Departments of Agriculture. The organization works to connect international producers with U.S. livestock genetics and to support long-term, sustainable market development worldwide.
As part of the engagement, 6 Seeds is supporting research that strengthens market understanding, helps inform export strategy, and supports long-term planning across priority international markets. The work reflects a growing investment by agriculture organizations in modern research tools that can complement traditional approaches and accelerate insight development in complex, highly regulated environments.
“At a time when export-focused agriculture organizations are navigating shifting markets, evolving policy environments, and increasing scrutiny around strategy and return on investment, access to credible, decision-grade insight is critical,” said Andreas Duess, CEO and Co-founder of 6 Seeds Consulting. “USLGE’s decision to invest in our Synthetic Consumer Research Platform reflects a broader shift toward research that is faster, more adaptive, and better aligned with how agriculture organizations plan, justify, and execute their international market strategies.”
The 6 Seeds Synthetic Consumer Research Platform uses AI-powered digital consumer personas grounded in real-world data to simulate how consumers and stakeholders think, decide, and respond across markets. The platform is designed to support a wide range of use cases, including message and claim testing, concept exploration, stakeholder and buyer insight, sensitive topic analysis, and foreign market entry planning. It is particularly valuable in situations where audiences are difficult to reach, research timelines are compressed, or traditional methods are costly or impractical.
“The real value of advanced research is not novelty, but clarity,” Duess added. “When insight is timely, credible, and grounded in how markets actually function, it becomes a practical input into planning, communications, and long-term decision-making, rather than an academic exercise.”
The platform is available across North America and key global markets, with capabilities that can be extended based on client needs. Current and emerging market coverage includes Canada and the United States, select European markets including the United Kingdom and Germany, Mexico, and additional markets across Latin and Central America and Asia, including South Korea, India, Indonesia, and Japan. Market development is prioritized based on client demand and strategic objectives.
This engagement builds on 6 Seeds Consulting’s experience working with agriculture organizations, commodity boards, exporters, and agri-food stakeholders on research, public relations, and marketing strategies designed to support informed decision-making in global markets.
For more information or to request an interview, contact
Saskia Brussaard, Managing Partner, 6 Seeds Consulting.
Email: hello@6seedsconsulting.com