AI SEO & Answer Engine Optimization Agency for Food, Beverage & Agriculture Brands

When buyers ask AI "What's the best in your category?" — is your brand the answer?

We help agriculture and food brands get recommended by ChatGPT, Claude, Perplexity, and Gemini — where 47% of consumers under 35 now make purchase decisions.

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Person using AI chat interface on mobile phone - representing modern AI-powered search behavior

What is AI SEO and Answer Engine Optimization?

AI SEO (also known as Answer Engine Optimization, AEO, or GEO SEO) is the practice of optimizing your brand's content to be cited and recommended by AI systems like ChatGPT, Claude, Perplexity, and Google's AI Overviews. Unlike traditional SEO that fights for rankings on a search results page, AI SEO positions your brand as THE answer when consumers ask AI for recommendations.

For food, beverage, and agriculture brands, AI SEO is becoming essential. When a consumer asks "What's the healthiest cooking oil?" or "Which sustainable snack brand should I try?"—AI doesn't show ten blue links. It recommends one or two brands. GEO SEO and Answer Engine Optimization ensures yours is one of them.

Why Trust 6 Seeds With Your AI SEO?

Andreas Duess

CEO & Co-founder, 6 Seeds Consulting

LinkedIn Questions? Email Andreas

Andreas Duess has been tracking AI's impact on search since ChatGPT launched in November 2022—testing what works, measuring what doesn't, and advising food and agriculture brands on how to show up when AI answers buyer questions.

A recognized keynote speaker on AI and consumer behavior (USAEDC, USA Rice Federation, American Peanut Council), he brings 20+ years of food industry marketing experience to the emerging discipline of AI SEO. He lectures on AI strategy at Ivey Business School and writes a column on the future of food and technology for Food in Canada.

How Our AI SEO Process Works: The 3R Wayfinder Method™

At 6 Seeds, we've developed a systematic AI SEO approach that turns questions into customers. Our proven GEO SEO methodology ensures your brand shows up consistently when buyers ask the questions that matter.

Reveal the questions your buyers are really asking

We don't guess. We mine your sales calls, support tickets, Reddit discussions, and search data to map the complete "question universe" for your category. From "Does this protein powder dissolve in cold brew?" to "Which hot sauce won't trigger my IBS?"—we find where demand actually lives.

Reimagine your content as answers, not ads

Your expertise becomes findable. We transform your product knowledge into the specific, useful answers that AI engines cite and customers trust. No fluff. No generic content. Just the information that closes sales.

Realize consistent visibility where decisions get made

Through strategic PR in trusted trade publications, authentic community engagement, and content that actually helps—we ensure your brand shows up when buyers ask the questions that matter. Measurably. Consistently. Profitably.

Google AI Overview showing 6 Seeds Consulting as a specialized agri-food PR agency

How 6 Seeds shows up in AI summaries

How We Work Together

Every engagement starts with understanding—your category, your competitors, and where your brand currently shows up (or doesn't) when buyers ask AI for recommendations.

•Discovery — We audit your current AI visibility and map the questions your buyers are asking

•Strategy — We build a roadmap: which questions to own, what content to create, which publications to target

•Execution — We handle the PR, content, and optimization while you focus on your business

•Measurement — We track AI mentions, citation growth, and connect visibility to business outcomes

No two brands are the same. We'll design an approach that fits your category, your goals, and your timeline.

AI SEO & Answer Engine Optimization FAQs

How is AI SEO different from traditional SEO?+

Traditional SEO gets you found in search results. AI SEO (also called GEO SEO or Answer Engine Optimization) gets you recommended as the answer. When ChatGPT suggests your protein bar for runners, the customer isn't comparison shopping—they're buying based on AI recommendation. Higher intent, higher conversion, less competition.

What is GEO SEO and Generative Engine Optimization?+

GEO SEO stands for Generative Engine Optimization — the practice of optimizing your content to appear in AI-generated responses from tools like ChatGPT, Claude, Perplexity, and Google's AI Overviews. While traditional SEO focuses on ranking in search results, generative engine optimization ensures your brand is cited and recommended when AI answers questions in your category.

What is LLM SEO?+

LLM SEO (Large Language Model SEO) is about making your content easy for AI models to understand, extract, and reuse in their answers. This means prioritizing semantic clarity, structured formats, and consistent brand mentions across authoritative sources. It's the technical foundation that powers effective AI SEO.

What is ChatGPT SEO?+

ChatGPT SEO refers to optimizing your brand's content specifically to be cited and recommended by ChatGPT and similar AI assistants. When users ask ChatGPT questions like 'What's the best gluten-free pasta brand?' or 'Which sustainable snack company should I try?', ChatGPT SEO ensures your brand appears in those recommendations. The same principles apply to Claude, Perplexity, and Gemini.

How do I check my AI brand visibility?+

The best way to check your AI visibility is to ask the major AI platforms directly—ChatGPT, Claude, Perplexity, and Gemini—questions your buyers would ask. Try queries like 'recommend a [your category] company in [your location]' and see if you appear. If you'd like a professional assessment, reach out to us and we'll walk you through where you stand.

But we're already doing SEO...+

Great—that helps. But traditional SEO gets you found. AI SEO gets you chosen. When AI recommends your brand, there's no comparison shopping, no bouncing between tabs. Just trust and purchase. Early data suggests AI-driven traffic converts significantly higher than traditional search because of this trust factor.

How does AI SEO optimization work?+

AI SEO optimization works by positioning your brand's expertise where AI systems look for answers: authoritative publications, structured content, and trusted sources. We identify the questions your buyers ask AI, create content that directly answers them, and build the citation network that makes AI recommend you.

Is AI SEO complicated?+

Actually, it's simpler than traditional SEO. No endless link-building campaigns. No technical site overhauls. No waiting years for domain authority to build. AI SEO is about having the right answers in the right places—and we handle all of it.

How quickly will we see AI SEO results?+

Unlike traditional SEO, AI search engines can cite new content immediately. We typically see initial AI SEO improvements in 30-45 days, with significant gains by 90 days. Results compound as GEO SEO authority builds across platforms.

What if our competitors start doing AI SEO?+

Some already are. AI visibility tends to compound—brands that establish authority early often maintain it. That said, there's still significant opportunity in most food and agriculture categories. We can help you understand where you stand relative to competitors.

Is AI SEO worth the investment?+

Consider the alternative: as more consumers turn to AI for recommendations, brands that aren't visible in those answers lose consideration entirely. AI SEO isn't just about traffic—it's about being part of the conversation when purchase decisions are made.

Let's Talk About Your Brand

Wondering how your brand shows up when buyers ask AI for recommendations? Let's find out together. No pressure, no pitch—just an honest conversation about where you stand and what's possible.

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